Tanja Hellmuth

Tanja Hellmuth has over 25 years of experience in strategic brand development, marketing, design, and creative product innovation—especially within the premium segment. In executive roles such as CMO, CCO, and CEO, she has built brands, successfully transformed companies, and spearheaded brand relaunches, achieving double-digit revenue growth for her clients.

Her expertise: transforming businesses into authentic, future-proof brands with clear positioning, strategic depth, and economic impact. A qualified designer and internationally recognized artist, she blends creative strategy with aesthetic excellence.

In addition to her extensive practical experience—particularly in sustainability, where she co-managed projects with a combined revenue of over €200 million in sustainable textile supply chains—she actively engages in continuous education in AI, digital transformation, and leadership.

Since April 2024, she has been responsible as CMO for brand strategy and communications at Global TREE Project AG—focusing on clarity, differentiation, and lasting brand impact.

Her focus: brand identity with substance, strategic clarity, and conceptual strength.With 25 years of expertise, Tanja Hellmuth transforms businesses into authentic, impactful brands. Her specialty: strategic clarity, conceptual strength, and sustainable brand positioning.